COMMERCIALISING EMERGING OPPORTUNITIES
THE FOUNDER
DAVE ABINGDON.
Commercial Strategist. Business Builder.
Recognising Change. Creating Opportunity.
Commercial Leverage Group was founded by Dave Abingdon, a commercial strategist whose career has been built around recognising emerging opportunities, developing scalable business models and helping organisations achieve sustainable growth.
For more than three decades, Dave has worked with entrepreneurs, leadership teams and established businesses across multiple industries, turning commercial ideas into practical, profitable ventures.
While today’s focus is artificial intelligence, the underlying philosophy has remained remarkably consistent throughout his career: recognise change early, understand its commercial significance and create practical ways for businesses to benefit from it.
35+
Years building businesses.
5
Launched five businesses that made multi-millions in their first year.
300+
Largest organisation built and managed.
8
8 Countries where Dave has professionally spoken at business events.
2
Published business books.
32+
Business systems and commercial manuals created.
THE SAME THINKING. DIFFERENT INDUSTRIES
One question has guided my path:
“Where is the next commercial opportunity?”
Looking back over the businesses I’ve built, consulted with and helped to grow, that question has remained remarkably consistent.
Markets evolve. Technology changes. Customer expectations shift.
The businesses that recognise those changes early create opportunities.
Those that ignore them often spend years trying to catch up.
Commercial Leverage Group exists because I believe every significant commercial shift creates opportunities for businesses prepared to embrace it.
BUSINESSES THAT SHAPED MY THINKING
Rather than listing every business I’ve been involved with, these are four that helped shape the philosophy behind Commercial Leverage Group.
Built and scaled a new direct sales distribution channel for one of the UK's largest health insurer. Demonstrating how systems, people and commercial thinking could transform business growth.
Created a multi-million-pound insurance business from startup, proving the value of combining entrepreneurial thinking with disciplined commercial execution.
Developed one of UK's and Australia's fastest-growing business development organisations, introducing scalable partnership models that accelerated business growth.
Expanded those partnership principles internationally, creating a global consulting organisation built around collaboration, licensing and commercial leverage.
Throughout my career I’ve believed that knowledge only becomes valuable when it’s shared.
PUBLISHED
SPEAKER
Business conferences, seminars and corporate events throughout:
UK, Australia, USA, Ireland, Germany, Switzerland, France and India.
MEDIA
Featured across television, radio, newspapers and business publications
See below:
RECOGNISED & TRUSTED
What others say:
DAN PEÑA
“David Abingdon is certainly an ‘out of the box’ phenomenon. In the 20+ years I’ve known him, he’s built five multi-million organisations from scratch. His hands-on approach has been instrumental in driving growth for many businesses.”
Founder, Guthrie Group - 'The Trillion Dollar Man'
KERWIN RAE
“David... By far the most comprehensive, detailed and step-by-step system for business and consultancy success that I have ever seen.”
Founder & CEO, K2
CARL ALLEN
“Probably the most invigorating professional experience of my career. Cheaper and infinitely more practical than an MBA… David’s confidence in me and investment in my success made all the difference.”
Founder & CEO, The Wealth Society
MEDIA & INDUSTRY RECOGNITION
THE AGE
CHANNEL 4
THE SYDNEY HERALD
DAILY MAIL
BRW
WEALTH CREATOR
THE INDEPENDENT
DAILY EXPRESS
THE MONEY PROGRAMME
MARKETING MAGAZINE
THE SCOTSMAN
BBC 1
THE AUSTRALIAN
SUNDAY TIMES
THE GUARDIAN
MAIL ON SUNDAY
PERSONAL SUCCESS
HINDUSTAN TIMES
103.8 DUBAI EYE
FINANCIAL REVIEW
VENTURE ONLINE
BBC RADIO 4
WHY COMMERCIAL LEVERAGE GROUP
Every generation of business experiences moments when technology and changing markets redefine what’s commercially possible.
Artificial Intelligence is one of those moments.
Commercial Leverage Group wasn’t created simply to build AI technology.
It exists to help established businesses recognise emerging commercial opportunities, evaluate their potential and transform them into sustainable growth.
AITRA is the first flagship initiative developed under that philosophy.
It won’t be the last.
A PERSONAL NOTE
Looking back over my career, I’ve realised that I’ve never been particularly interested in following conventional business models.
What has always fascinated me is recognising opportunities that others haven’t yet seen, then building practical businesses around them.
Some ideas succeeded beyond my expectations.
Others taught me valuable lessons.
Both have shaped the way I think today.
Commercial Leverage Group is simply the latest chapter in that journey.
LET'S START A CONVERSATION
Whether you’d like to discuss the AITRA Partner Program or simply explore how emerging technologies may affect your business, I’d welcome the opportunity to talk.
COMMERCIAL STRATEGY. INTELLIGENT CAPABILITY. SUSTAINABLE GROWTH.
COMMERCIALISING EMERGING OPPORTUNITIES
info@CommercialLeverage.com
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